Social Media Marketing & Brand Equity

SMDC with the support of the Lebanon Enterprise Development (LED) project funded by USAID cordially invites you to:

Social Media Marketing & Brand Equity
The creation of brand equity in digital era

Zoom Webinar

Digital and virtual world is developing continuously to reach an essential and vital level in branding and marketing.

This webinar will cover:

  • Social Media Marketing Activities
  • The definition of Brand Equity
  • Social Media Marketing effort on the creation of Brand Equity
  • Open Q&A


Who Should Attend:

  • Any marketer interested in Social Media and Brand Equity
  • SMEs & Business Owners
  • Entrepreneurs
  • Marketing Managers
  • Executive Managers
  • Consultants


The key speaker:

Suzanne Stephan El Khoury is a Marketing Consultant and Business lecturer with more than 15 years of professional experience in the marketing field. She worked with leading FMCG multinationals in the region, for 11 consecutive years which helped her gain extensive experiences in both marketing and management fields. She played a leading role in the success of several multinational brands in the Lebanese Market through the development and implementation of regional and tactical Marketing & Communication plans. Suzanne is currently pursuing a DBA program at TBS (Paris- France).

Course Fees: FREE – Complimentary


Date: Thursday July 1st, 2021 at 4:00 pm Beirut Time

Event Registration Form